Press Room

For press and speaking inquiries, please email press@littleBits.cc.

About littleBits

littleBits™ is making hardware limitless and has one mission: to put the power of electronics in the hands of everyone. littleBits makes a library of electronic modules that snap together with magnets to allow anyone to learn, build, and invent with electronics—no soldering, wiring, or programming required. The company was founded in 2011 by MIT Media Lab graduate, TED Senior Fellow, and cofounder of the Open Hardware Summit, Ayah Bdeir.

The littleBits library includes more than 5 kits and nearly 60 interoperable modules, with products sold in more than 70 countries around the world and in over 2,000 schools and maker spaces. littleBits products have won more than 20 tech and education awards including an acquisition into the MoMA (Museum of Modern Art) permanent collection, IDEA Gold Award, Parents’ Choice Gold Award, Popular Science Best of Toyfair, and Makerfaire Educator Choice Awards. The company was featured in CNN’s “Top 10 Startups to Watch” in 2013. Ayah Bdeir was named one of Fast Company’s “100 Most Creative People in Business,” one of Inc.’s “35 Under 35,” one of Entrepreneur’s “10 Leaders to Watch,” one of Popular Mechanics’ “25 Makers Who Are Reinventing the American Dream,” and one of MIT Technology Review’s “35 Innovators Under 35.”

Press Releases

September 16, 2014: littleBits Launches bitLab™: First Marketplace for User-Generated Hardware Democratizes Hardware Invention
July 23, 2014: littleBits Launches cloudBit™, Announces Radioshack as Its First Retail Partner
June 18, 2014: littleBits™ Connects with Fellow Makers at White House Maker Faire
April 24, 2014: littleBits™ Partners with NASA on Earth and Space Activities
November 19, 2013: littleBits™ Closes $11.1 Million Series B Funding Round to Power the Next Generation Hardware Innovation Platform
November 8, 2013: littleBits™ Announces Partnership With Korg, Launch of New littleBits Synth Kit
September 16, 2013: littleBits™ Announces Launch of Three New Electronic Building Kits
July 18, 2012: littleBits Closes Series A and Partners with PCH International To Spark New Generation of Inventors
October 6, 2011: littleBits Closes First Round of Financing, Enters MoMA’s Collection

Media Kits

littleBits marks include, but are not limited to, the littleBits name, logo, tagline, and any word, phrase, image, or other designation that identifies the source or origin of any of littleBits’ products.

Please do not modify or alter the marks or use them in a confusing way, including suggesting sponsorship, partnership, or endorsement by littleBits, or in a way that confuses littleBits with another brand. If you’d like to make any use of our assets that are not covered in this kit, you must contact us at support@littlebits.cc and include a visual mockup of intended use.

Download littleBits Media Kit

Download Cloud Media Kit

Download Arduino Media Kit

Download Space Media Kit

 

Fast Facts

Founded: September 2011
Founder & CEO: Ayah Bdeir
Flagship Product: littleBits Base Kit
Ages: 8+
Headquarters: Chelsea, NYC
Employees: ~45
Bits modules made to date: 50+
Number of kits: 5
Countries sold to: 70+
Funding: Seed Round, 9/2011 ($850K); Series A Round, 07/2012 ($3.65M); Series B Round, 11/2013 ($11.1 million)
Investors and Partners: True Ventures, Foundry Group, Vegas Tech Fund, Two Sigma Ventures, O’Reilly Alpha Tech, Khosla Ventures, PCH International (Supply Chain Partner), Lerer Ventures, Joi Ito, Nicholas Negroponte, Joanne Wilson, Jeffrey Walker, Jun Makihara, Jay Dvivedi, Mohamed Nanabhay, Fadi Ghandour, Taha Mikati, Jason Port, Josh Spear, Salah Chamma

Awards + Honors

More Info

To learn more about littleBits, view our press coverage.

For press and speaking inquiries, as well as Kit requests, please email press@littleBits.cc

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